Vice President, Information Technology


Aaron M. Reiff, Vice President, Information Technology, is responsible for providing strategic direction for HORAN’s Information Technology department including Information Security, Risk Management and overall day-to-day operations. He has more than 20 years of experience leading teams focused on driving efficiencies, managing costs and helping organizations meet or exceed their goals. Aaron is also responsible for the buildings and facilities in each of our core markets. He collaborates with company leaders to ensure HORAN’s locations are key pieces of its strategic development. Aaron is driven by building high-performing teams, fostering collaboration between business functions and helping others find ways they can meaningfully contribute to the business.

Areas of Expertise

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IT Strategy & Governance
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Project Management


  • The Circuit - Member
  • Freestore Foodbank
  • Ronald McDonald House
  • United Way

Aaron Reiff

Favorite HORAN Fundamental
Use Data to Make Decisions